Try below:
var log = new LoggerConfiguration()
.MinimumLevel.Debug()
.WriteTo.File(@"f:\log\log.txt", rollingInterval: RollingInterval.Day)
.CreateLogger();
The log file name will be automatically log-20150819.txt etc. You do not need to specify the date.Old files will be cleaned up as per retainedFileCountLimit – default is 31.