This can be done using filter(drop-shadow).
Here is a demo http://jsfiddle.net/jaq316/EKNtM/
And here is the code
<style>
.shadowfilter {
-webkit-filter: drop-shadow(12px 12px 7px rgba(0, 0, 0, 0.5));
filter: drop-shadow(12px 12px 7px rgba(0, 0, 0, 0.5));
}
.bottleimage {
width: 500px;
}
</style>
<img
src="http://upload.wikimedia.org/wikipedia/commons/c/ce/Coca_Cola_Zero_bottle.png"
class="shadowfilter bottleimage"/>