Using EnumMemberAttribute and doing automatic string conversions

Here is my proposition – it should give you the idea on how to do this (check also Getting attributes of Enum’s value):

public static string ToEnumString<T>(T type)
{
    var enumType = typeof (T);
    var name = Enum.GetName(enumType, type);
    var enumMemberAttribute = ((EnumMemberAttribute[])enumType.GetField(name).GetCustomAttributes(typeof(EnumMemberAttribute), true)).Single();
    return enumMemberAttribute.Value;
}

public static T ToEnum<T>(string str)
{
    var enumType = typeof(T);
    foreach (var name in Enum.GetNames(enumType))
    {
        var enumMemberAttribute = ((EnumMemberAttribute[])enumType.GetField(name).GetCustomAttributes(typeof(EnumMemberAttribute), true)).Single();
        if (enumMemberAttribute.Value == str) return (T)Enum.Parse(enumType, name);
    }
    //throw exception or whatever handling you want or
    return default(T);
}