You can try:
#!/bin/bash
d=$(date +%Y-%m-%d)
echo "$d"
EDIT: Changed y to Y for 4 digit date as per QuantumFool’s comment.
You can try:
#!/bin/bash
d=$(date +%Y-%m-%d)
echo "$d"
EDIT: Changed y to Y for 4 digit date as per QuantumFool’s comment.