Is it possible to transform a value between view and model in AngularJS for input?

I ran into the same problem as you. I started using wciu’s solution but ran into an issue where the values would flicker between the cents and dollars. I ended up hooking into the pipeline that is used to do the binding between view and model.

merchantApp.directive('transformTest', function() {
  return { restrict: 'A',
    require: 'ngModel',
    link: function(scope, element, attrs, ngModel) {

      if(ngModel) { // Don't do anything unless we have a model

        ngModel.$parsers.push(function (value) {
          return value*100;
        });

        ngModel.$formatters.push(function (value) {
          return value/100;
        });

      }
    }
  };
});