The FFT is fundamentally a change of basis. The basis into which the FFT changes your original signal is a set of sine waves instead. In order for that basis to describe all the possible inputs it needs to be able to represent phase as well as amplitude; the phase is represented using complex numbers.
For example, suppose you FFT a signal containing only a single sine wave. Depending on phase you might well get an entirely real FFT result. But if you shift the phase of your input a few degrees, how else can the FFT output represent that input?
edit: This is a somewhat loose explanation, but I’m just trying to motivate the intuition.